Heksagon Branded Calling for Mobile Network Operators

Enable verified brand name display on outbound calls to help enterprises improve answer rates, reduce fraud, and enhance customer experience.

Help Enterprises Get Recognized. Restore Trust in Voice Calls.

In today’s telecom environment, enterprises struggle to reach customers who ignore unknown numbers out of fear of receiving spoofed, unwanted, or fraudulent calls.

Heksagon Branded Calling empowers MNOs to offer enterprise clients a simple and secure solution that displays the verified brand name on outbound calls. Help enterprises increase pickup rates, secure your voice call revenue, and future-proof your product portfolio to stay competitive.

Heksagon Branded Calling Key Features

Based on Heksagon’s award-winning Voice Firewall, this solution equips Mobile Network Operators with the tools to offer Branded Calling as a trusted service to enterprise clients. By enabling verified brand name display on outbound calls, MNOs can turn suspicious calls into professional services and maximize their ROI by keeping voice channels relevant.

Verified Brand Name Display

  • Shows enterprise brand name on outbound calls
  • Compatible with supported mobile networks and devices
  • High-Risk Call Alerts capability for banks

Carrier-Level Authentication

  • Ensures calls originate from authorized sources
  • Reduces spoofing and impersonation risks
  • Compliant with STIR/SHAKEN and regional frameworks

Provisioning & Integration

  • API-based brand registration and number mapping
  • Seamless integration with MNO call routing infrastructure
  • No customer app or setup required

Analytics & Reporting

  • Optional insights into call delivery and pickup rates
  • Helps MNOs and clients optimize outreach strategies

Benefits for MNOs

  • New Revenue Stream: Offer Branded Calling as a value-added service to enterprise clients.
  • Enhanced Trust: Help clients improve answer rates and customer satisfaction.
  • Fraud Mitigation: Reduce spoofing and impersonation risks across your network.
  • Regulatory Compliance: Support STIR/SHAKEN and regional caller ID mandates.

Heksagon Branded Calling Documentation

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Frequently Asked Questions

What is Branded Calling and how does it work?

Branded Calling enables mobile operators to display a verified brand name on outbound calls made by enterprise clients. Heksagon integrates with your core network to authenticate calls and apply branding during call setup, ensuring subscribers see a trusted name when receiving calls.

Who can use Branded Calling?

Any enterprise MNO clients such as banks, insurers, healthcare providers, or government agencies. They can register for Branded Calling and be subject to vetting and compliance checks.

What type of branding is supported?

We support text-based brand names. These names must reflect the enterprise’s legal or commonly recognized identity and comply with carrier and regulatory guidelines. 

Display names must:

  • Match the enterprise’s legal or commonly used name
  • Be vetted by the MNO
  • Avoid misleading or inappropriate content
  • Comply with regional telecom regulations
Do subscribers need to install anything?

No. Branded Calling works natively on supported devices and networks. There’s no need for apps, downloads, or customer setup.

Is Branded Calling compliant with telecom regulations?

Yes. Heksagon’s solution is compliant with STIR/SHAKEN, GDPR, and other regional caller ID frameworks. It supports audit trails and vetting processes required by carriers and regulators.

What networks and devices support Branded Calling?

Support varies by region and device. Heksagon works with MNOs to ensure compatibility across major networks and handset types where text-based branding is supported. For more information, feel free to contact us.

Let's Get in Touch!

Interested in our enterprise-grade Branded Calling service? Fill out the form and our solution experts will contact you in two business days!